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Embedded finance is everywhere. Your credit union should be too.

Expand your loan portfolio with access to emerging lending channels, hassle-free operations, and a built-in retailer network.

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Meet your next generation of members

Financing decisions are no longer made at the branch, they’re made at the point of sale, embedded directly into the buyer experience. Fintechs and BNPL providers have claimed that moment, capturing borrowers before credit unions ever enter the conversation.

FI Connect closes that gap by providing credit unions with access to emerging lending channels across auto, home improvement, and digital retail. Every channel FI Connect opens is an opportunity to fund loans and add members.

CUSO-driven lending success

As a CUSO, FI Connect operates as the single connection point between national merchants and credit unions. We hold the retail relationships, channel partnerships, and embedded financial technology infrastructure. Your credit union gains access to borrowers, markets, and lending opportunities it couldn’t reach alone. Once you’re connected, you can purchase and service the loans needed to grow your loan portfolio.

More channels. More members. More ways to grow.

Multiply lending opportunities

Connect to new borrowers across auto, home improvement, and digital retail channels.

Access markets you can’t reach alone

Leverage CUSO power to go where others can’t. FI Connect builds the channel partnerships.

Multiply your member growth

Every funded loan is an opportunity to build a new member relationship that lasts.

Expand your loan portfolio

Access loans across established lending channels. Set your volume and adjust as needed.

Ready to open new lending channels?

Connect with our team to learn how FI Connect can expand your lending reach across auto, home improvement, and digital retail.